Facebook has tried to spice up the Messenger for a while now with visuals and features like photos, videos, emojis, stickers, and GIFs. These along with the recent improvements – like the ability to send high-resolution photos in Messenger – has given Facebook Messenger ground as a visual messaging platform that has no peer right now.
Facebook Messenger has the best features of the best messaging and social apps like Snapchat and WhatsApp all available on one platform which has been the recipe for its success. And it has grown on the users in the time it has been out there.
Now, it has been almost exactly a year since Facebook introduced the native camera for Messenger. And with that in mind, the company has now introduced a new feature for visual messaging called ‘World Effects’.
The World Effects technology will enable you to, “Drop 3D objects into your surroundings to capture and share fun moments with your family and friends. For example, add a 3D heart floating over someone’s head and then try panning your phone’s camera from side to side. Or use an arrow to point to an exact object or location in a panorama so your friend knows what you’re referring to. Or better yet, add a new fun, celebratory robot to an otherwise every-day setting and spice things up a bit. (Hint: be sure to try the robot out with your phone’s volume turned up – the robot plays three different kinds of music!)”
Facebook is launching a handful of World Effects to people all over the world. In addition to the heart, arrow, and robot, people can now try playing around with a unicorn plus word bubbles, like ‘love’, ‘bae’, ‘heart’ and ‘miss you’.
To add a World Effect, users must open the Messenger Camera from the inbox or from inside an existing conversation by tapping the camera icon. And then scroll to choose from the camera effects. Pick an effect and then tap to add it to your image.
With the launch of ‘World Effects’, Facebook is officially betting big on the horse called Augmented Reality. AR for the record has been one of the highlights this year in the world of technology and no doubt Facebook wants to capitalize on that.
Check out the teaser for ‘World Effects’ below: